IFOA Introduces its New Visual Identity
We are delighted to announce the launch of our new IFOA logo as part of the ongoing evolution of our company’s brand.
Our professional profile has grown and evolved quickly since the start of our company in 2021, and now it is time to adopt a long-term visual identity that matches the IFOA vision and values.
Goodbye to our previous Logo
Our old Green Eagle logo did an excellent job for our beginnings, but the time has come to move on.
It is an entirely new look for IFOA. We attended many creativity sessions with our excellent digital communication team to define and design our new visual identity that reflects who we are today and symbolizes our dynamic future.
We have refreshed our Logo’s patterns, colors, and fonts to better captures the essence of our vision and convey our mission to deliver only world-class customized training and services to each of our customers, strategic partners, and teams; but also to reflect that we are continually working toward to reimagine the future of aviation training needs.
You’ll see our new Logo anywhere we’re in public, like the website LinkedIn, Facebook, and Instagram.
New IFOA Logo Symbols
We have decided to go for a visual identity that is much more dynamic, bright, personal, and modern.
The bird is the symbol of freedom, dream, and success.
In the IFOA logo concept, the bird represents everything you can imagine in your aviation dream. It can mean a flight that tends to be more and more green, the diversity of airplanes, the horizon line seen from a cockpit, or even your dream in your aviation career horizon.
Unlike our old Logo, the new bird flies to the right, looking to the future because, at the IFOA, we ensure to be in line with the latest aviation advanced techniques, new technologies, environmental requirements, etc. to continuously deliver the most updated suitable training required in the modern aviation industry.
Our Logo Concept
The Logo has been designed considering two different perspectives:
- View from the sky (from the left) – the perspective reveals a green Earth seen from far away with the bird flying toward it.
- View from the ground (from the right) – the bird takes off in front of a rising sun, drawing a well-defined horizon line.
The semi-circle and bird create a horizon line that captures the sense of our new slogan: “When the Earth Meets the Sky”; an essential visual reference for “Aviators.”
The choice of clean and clear lines also refers to the air routes and airplanes that freely follow their flying paths.
Green represents growth and life. During our training, we always consider the human aspect. Our training programs are adapted to the level and learning pace from initial to advanced learning.
It also represents the environmental considerations and progress. IFOA delivers oriented training oriented toward a sustainable future to allow the development and the implementation of environmentally friendly solutions
Blue represents confidence and stability. We listen carefully to requests and support organizations and individuals throughout their learning and development projects.
It also represents knowledge, and we deliver professional and vocational training developed by aviation experts. And, eventually, it means the dream that for us it is, above all, a profession of passion.
Social Media Profile
Furthermore, we have also changed our social media profile picture by introducing a notion of temporality conveyed by a combined Sunrise – Sunset perspective, demonstrating that the IFOA adapts and evolves with time.
The task in the upcoming months will be to update all our documents, business cards, etc., with the new Logo. We realize that changing a visual identity is a process that can involve many steps and take some time, so that we will finalize it gradually.
If you have used the old IFOA logo in any of your marketing materials, please assist us in updating them. We appreciate your kind support. If you have any questions, please don’t hesitate to contact us at firstname.lastname@example.org